Are people worried about privacy and security issues when using mobile devices?

From ScenarioThinking
Revision as of 22:42, 25 April 2008 by Lei (talk | contribs)
Jump to navigation Jump to search

Although mobile providers keep on saying that they'll try very hard to keep customers' privacy and data security, people still con't trust them 100%. According to IT Facts, 66% of cellphone users worry about sharing personal data.

Anxiety about sharing personal data is the biggest barrier to consumer acceptance of mobile banking and commerce (66%), according to Harris Interactive. Additional barriers to adoption: more exposure to fraud and financial scams (63% expressed concern); worry about losing a device containing valuable information (61%); concern about costs (58%); usability (43%), reliability (37%), and speed of wireless network (23%).

Source: http://www.itfacts.biz/66-of-cellphone-users-worry-about-sharing-personal-data/10210

Mobile shopping and mobile bank are two examples, with them, we can see people's trust on mobile devices.

Almost 25% of cellulars phone users with mobile internet access now use their devices to buy goods and services online, near 20% saying they would like to someday use cell phones as a “mobile wallet,” according to Harris Interactive. Smartphone or iPhone users are more likely to “occasionally” use their device to make purchases - 25% said so, compared with 17% of mobile or cellular phone users. 77% of mobile users have “never” made a purchase with their device, compared with 65% of those with smartphones or iPhones.

Source: http://www.harrisinteractive.com/news/allnewsbydate.asp?NewsID=1287

16% of mobile phone owners use mobile bankingSome 16% of mobile phone subscribers already use mobile banking services, and 60% of them use the services at least once a week, the study found, according to Harris Interactive study. Consumers not currently banking or buying on-the-go expressed interest in having such applications on their mobile phones: checking bank account balances/transfer funds (35% selected this app); receiving text message alerts from financial institutions (33%); shopping (16%); making wire transfers and stock-trading (9% each)

Source: http://www.harrisinteractive.com/news/allnewsbydate.asp?NewsID=1287





Go back to Next_generation_mobile_devices_2015