Difference between revisions of "Willingness to pay for information"

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We argue that the value of LBS to the users is in information provided by
We argue that the value of LBS to the users is in information provided by
this service. This information is valuable to the users only if it contributes to the improvement of a decision-making process which can be observed in
this service. This information is valuable to the users only if it contributes to the improvement of a decision-making process which can be observed in
faster and better decisions, or in a lower risk of taking a wrong decision.[1]<br>
faster and better decisions, or in a lower risk of taking a wrong decision. [1]<br>


==Enablers:==
==Enablers:==
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<li>Initiation of new LBS projects (like Galileo)</li>
<li>Initiation of new LBS projects (like Galileo)</li>
<li>Presence based services</li>
<li>Presence based services</li>
<li>Wiling to pay for Safety and Security issues</li>
<li>[[Power of Information-anywhere, everywhere]], social driving force: Why do people want Information anywhere, everywhere?</li>
<li>[[Power of Information-anywhere, everywhere]], social driving force: Why do people want Information anywhere, everywhere?</li>
<li>[[Need for Information On Demand]]</li>
<li>[[Need for Information On Demand]]</li>
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==Inhibitors:==
==Inhibitors:==
o Design and potable size(Display,resolution,memory.os)
<ul>
o Usability(Input/output device)
<li>People's thought of paying for giving up privacy</li>
ㅇCapability(speed),multi task)and interface with another product
<li>Purchase of expensive applications / service subscriptions</li>
==Paradigms:==
<li>Old fashioned minded people</li>
People to communication and entertain something to spend a lot of time to use mobile phone anywhere and anytime grows rapidly
</ul>


==Experts:==
==Experts:==

Revision as of 20:38, 27 March 2006

Willingness to pay for information

Description:

For the providers of the location based service it is important to know which are the valuable features of such service and how much are the users willing to pay for them. The price for the service can then be set in a relation to the value of this service to the user.
We argue that the value of LBS to the users is in information provided by this service. This information is valuable to the users only if it contributes to the improvement of a decision-making process which can be observed in faster and better decisions, or in a lower risk of taking a wrong decision. [1]

Enablers:

Inhibitors:

  • People's thought of paying for giving up privacy
  • Purchase of expensive applications / service subscriptions
  • Old fashioned minded people

Experts:

Support from LGE, SSE, NOKIA

Timing:

Since last 4 years,camera phone launched Convergence phone Mega trend

Web Resources:

[1] Alenka Krek, Economic benefit of using Location Based Service