Scenario Quality Ranking

Group 1

Group 2
BEST Human Relationships in 2015

   Reasons: Original, easy to understand, linkage between elements

Telecommunications in 2015 Leisure in 2010 Distance Education in 2010

   Reasons: Easy to read, nice framework, it goes to the point

Branding in 2005 Workspace in 2010 Food Retailing in 2006

   Reasons: Focused on Alberthein in Netherlands too narrow, Difficult to read, Not very revolutionary ideas

Electronic Cash in 2010 Telecommunications in 2003 Internet in 2005

   Reasons: Unoriginal, not forward looking enough, no linkage between elements, badly organized

WORST

Group 3

Group 4

Group 5

Group 6