Increasing user expectation
Description
End users have certain expectations when accessing information resources. Due to the growing amount of available content, increasing connectivity and wireless support of new media, as well as high quality video streams, users will expect to be able to watch high-quality content whenever they want, wherever they want.
Enablers
- Increasing quality, availability and affordability of broadband services
- Increasing amount of television content
- Increasing connectivity and high-quality video support of new media (e.g. mobile phones)
Inhibitors
- Overpricing (scares customers away)
- Bad signal impairing interactivity
- Viruses
- Not enough content variety
Paradigms
Before: Users don't have many expectations watching television. They are just expecting to be able to view whatever they want to see at a reasonable picture quality and do not expect interactivity at all.
After: Users undergo a change in attitude and expect a higher degree of picture quality (HDTV and newer) and interactivity, and also expect video on demand to be more available.
Experts
Timing
Web resources
Go Back to The future of television 2015