Difference between revisions of "Increasing Information transparency"
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== Enablers == | == Enablers == | ||
1. Increasing broadband internet coverage | |||
2. Complexity of related internet services such as Froogle | |||
3. Product information published on the internet by the suppliers | |||
== Inhibitors == | == Inhibitors == | ||
Revision as of 22:29, 5 March 2007
Breadcrumbs: The Future of Ubiquitous Computing --> The Driving Forces: Economical Forces --> Increasing Information transparency
Description
The basic economic theory of supply and demand assumes that customers have complete information about suppliers. This assumption doesn't work in the real-world market, just partly in the financial markets.
Internet services such as Froogle represent a major shift in the transparency of products' information. Ubiquitous computing is very likely to make further steps to the delivery of complete information (product cost, availability, etc.) about suppliers and their products to the customers.
Enablers
1. Increasing broadband internet coverage 2. Complexity of related internet services such as Froogle 3. Product information published on the internet by the suppliers