Difference between revisions of "Future of Internet Television"

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'''Research question'''
Ask Sandya’s group about the intellectual property.
<ul>
BASIC
<li>1. How will TV sets looks like in the near future (size) </li>
-What is web2.0? Why web2.0? What is Internet TV?
<li>2. What will be the impact on home TV</li>
-What is the difference between the current Internet and Web2.0?
<li>3. Will there still be TV sets in 10 years</li>
-There are six kinds of TV: Internet TV, P2PTV, HDTV, IPTV, steaming video, Cellphone TV.[1]
<li>4. Will people prefer watching movies on pc or “traditional” TV [2]</li>
<li>5. Triple play of voice, data, and video [2]</li>
<li>6. Browsing on TV</li>
<li>7. Technical difficulties, bandwidth</li>
<li>8. access to multicast groups [1]</li>
<li>9. unnecessary service</li>
<li>10. choose own program</li>
<li>11. save program for later</li>
<li>12. if 10 and 11, how will we deal with advertisement</li>
<li>13. interactive voice control radio and television stations [3]</li>
<li>14. TV as a new generation pc</li>
<li>15. The trend is that internet TV service that empowers video producers and programmers to build broadband businesses while giving viewers more choices and control over their use of video and television. But which is the bottle neck of current internet television technology?</li>
<li>16. Access the Internet, communicate, watch TV/Video, conduct banking transactions, operate security cameras at home etc…
What is the major driver? Technology or demand for convenience? [4]</li>
<li>17. What will be the role of the TV channels (will they pay network owners scuh as KPN etc to be broadcasted or will KPN pay them or will customers pay both the network owners and the channels) [4]?
</li>
<li>18. What will be the role of the device/service provider (For example: Apple -  iTune Music Store, Tivo - Video On Demand Service, Google - Google Video, or other niche S/W providers) ?</li>
<li>19. What are Creative Common, DRM and  How do they work with IPTV?</li>
<li>20. How will the bandwidth infrastructure change the rule of the IPTV game?</li>
<li>21. What's the critical success factor of the internet TV?</li>
</ul>
'''References'''
<ul>
<li>[1] http://blog.wired.com/monkeybites/</li>
<li>[2] http://arstechnica.com/guides/other/iptv.ars/</li>
<li>[3] http://press.arrivenet.com/technology/article.php/744253.html</li>
<li>[4] Research question - communication 2015:<br />
http://scenariothinking.org/wiki/index.php/Research_question_-_communication_2015</li>
<li>[5]Future of Television in 2012:
http://scenariothinking.org/wiki/index.php/Future_of_Television_in_2012
</ul>
---------------
test it too:)


What is web2.0? [1]</br>
Group
When is it launched?
Current situation
What is the current situation of Internet TV? What's the technology challenge? What is the Internet TV platform?[2] What is the software now? [3]
-What is the current technology in TV industry?  
How many people are using Internet TV? How many channels are there?[4]
-When TV programs are produced, how can they be posted to public? How does the workflow works for broadcasting the films to the public?
What is the current concern about licence? May develop new kind of licence?
-What are the stakeholders? Who are the key players of “normal TV”?
Who is earning money through Internet TV? What are their business model?


[1] English version:http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html?page=1
Zhen Ni
    Chinese version:http://www.enet.com.cn/article/2005/1122/A20051122474593.shtml
General idea of TV 2.0
[2] http://business2.blogs.com/business2blog/2005/10/brightcoves_pla.html
-Why do we need Internet TV?
[3] http://www.getdemocracy.com/
-What’s the difference between normal TV and Internet TV?
[4] http://fireant.tv/directory
-How does Internet work?
-What kind of new innovations had been made in the era of Internet TV?
-Who are the key players of “Internet TV”?
 
Simon
Marketing analyses
SWOT analysis normal TV and Internet TV?
Are people ready to accept Internet TV?
How large is the current market? what are most potential audience’s ages? locations? their expectations
what is the bottleneck in the current web technology to realize internet tv? there maybe some problems, like bandwidth, continuity of streaming?
 
Tsoe Loong
Profit/expenses
-Advertisement
How does it work in normal TV? How will it work in Internet TV?
-Is possible to explore other profit sources?
-How is the current expense? Broadcast station’s cash out flow’s direction.  
-How about future profit/expense.
-Interactive advertising
 
Zhikai Xu
Migration (very important, hard work, mainly work load for future scenario design)
-What will happen with the “normal” TV if the Internet TV successes?  Zhen Ni
-What will happen with the key players of the normal TV?  Brian
-Conflicts with the government  Simon
-what is the impact of globalization. pros and cons?  Simon
-what are other barriers in the way of migration?  Zhen Ni
-Intellectual property? Creative Common, DRM?  Sandya, Tsoe Loong
-what is the rime we expect to make Internet TV form a large enough popularity?  Zhikai
-what is the potential route from nominal TV to Internet TV?  Group
Media mix
how will TV be connected with other medias, like blog, cell phone, HDTV, digital TVs recorders/ digital video recorders(PVR/DVR) incorporated with Internet TV?
 
Brian

Revision as of 11:09, 17 March 2006

Ask Sandya’s group about the intellectual property. BASIC -What is web2.0? Why web2.0? What is Internet TV? -What is the difference between the current Internet and Web2.0? -There are six kinds of TV: Internet TV, P2PTV, HDTV, IPTV, steaming video, Cellphone TV.[1]

Group Current situation -What is the current technology in TV industry? -When TV programs are produced, how can they be posted to public? How does the workflow works for broadcasting the films to the public? -What are the stakeholders? Who are the key players of “normal TV”?

Zhen Ni General idea of TV 2.0 -Why do we need Internet TV? -What’s the difference between normal TV and Internet TV? -How does Internet work? -What kind of new innovations had been made in the era of Internet TV? -Who are the key players of “Internet TV”?

Simon Marketing analyses SWOT analysis normal TV and Internet TV? Are people ready to accept Internet TV? How large is the current market? what are most potential audience’s ages? locations? their expectations what is the bottleneck in the current web technology to realize internet tv? there maybe some problems, like bandwidth, continuity of streaming?

Tsoe Loong Profit/expenses -Advertisement How does it work in normal TV? How will it work in Internet TV? -Is possible to explore other profit sources? -How is the current expense? Broadcast station’s cash out flow’s direction. -How about future profit/expense. -Interactive advertising

Zhikai Xu Migration (very important, hard work, mainly work load for future scenario design) -What will happen with the “normal” TV if the Internet TV successes? Zhen Ni -What will happen with the key players of the normal TV? Brian -Conflicts with the government Simon -what is the impact of globalization. pros and cons? Simon -what are other barriers in the way of migration? Zhen Ni -Intellectual property? Creative Common, DRM? Sandya, Tsoe Loong -what is the rime we expect to make Internet TV form a large enough popularity? Zhikai -what is the potential route from nominal TV to Internet TV? Group Media mix how will TV be connected with other medias, like blog, cell phone, HDTV, digital TVs recorders/ digital video recorders(PVR/DVR) incorporated with Internet TV?

Brian